COB Certified Category Manager


COB Certified Category Manager - E-Learning Course

The Certificate in Online Business (COB)            

A Digital Skills Authority Qualification course

COB Certified Category Manager- E-Learning Course $749 (incl. tax)

Give Your Career a Boost! Gain a job specific industry-recognised qualification. Subscribe to the Powerful COB Certified Category Manager 8-Week E-Learning Program. 


  • 8-Weeks powerful interactive e-learning with practical fun workshops (compatible with Tablets, Windows & Mac PCs)
  • 3 Downloadable workbooks with time-saving practical templates
  • Downloadable Web Merchandising Exercise Kit
  • Online Practical Assessment Exam
  • Includes Online COB Exam and Certification Administration Costs


More E-Commerce Courses 

Get Powerful Learning to Maximise Online Sales!

This valuable sales and customer-focused international category manager marketing and online selling certification course will help you select appropriate products to sell online, present them effectively online, maximize the value of your shopping basket, by effective cross-selling and up-selling, and develop a digital marketing strategy.

Is this course for me?

Are you working in e-commerce and / retail marketing? Are you progressing in your career? Looking for promotion? This course is suitable for:-

  • Existing and new retail marketers
  • Aspiring category managers
  • Traditional marketers

How will I benefit?

There are a number of practical benefits to following our category marketing manager program. Here are some of them:-

  • Select and categorise appropriate products to sell online

  • Develop category and product marketing strategy
  • Learn how to engage your customers to buy
  • Gain valuable tips to maximise sales
  • Discover product pages should be optimised for online sales
  • Get helpful exam practice exercises and tips and online exam
  • Complete fun high-impacting practical exercises
  • Study to become a COB Certified Category Manager

The COB Certified series of certifications are industry-developed, globally recognised qualifications from the Digital Skills Authority.

COB stands for Certificate in Online Business™ and there are fifteen 'Certificates in Online Business'.

Established since 2008, leading brands from all around the world send delegates on the COB Certified courses.

About the Exam

Digital Skills Authority has three types of exams. The exam for the COB Certified Category Manager - E-Learning Edition, is administered though our online systems

The exam is a practical 1-30hr case study exam and the pass mark is 70%. Your online course subscription includes your exam fee, our assessment and administratiojn. Results will be issued to you via email. If you pass your exam, we will issue you with your unique certification. This will either be our standard certificate, or our forthcoming secure digital version with social media sharing integration and sharing. (All certifications will migrate to fully digital certifications very soon)..

Your Learning

Product and Category Management
  • Learn how to select and categorise the right products for selling online

  • Develop a category, brand and products digital marketing strategy

Understand your audience
  • Gain a clear understanding of your target audiences

  • Understand their psychology and how to engage them on your product pages

Web Content that Sells
  • Learn how to avoid the '7 Deadly Web Content Sins'

  • Get our 12 Keys to Content Success

  • Find out what media to use to present your products

  • A look at cutting edge technologies for content

  • Understand how to enable viral marketing and advocacy on your product pages

Writing for the Web
  • Learn how to write and present text effectively on your product pages

  • Get key selling phrases for your products

  • Learn how to grab your readers attention in a few seconds

  • Learn how to search engine optimise your online product information

  • Understand how to balance the customer experience with search engine optimisation

  • Learn how to optimise your text so that it readable on the Internet

Web Merchandising for Maximum Sales
  • Gain valuable insights into selling and psychology

  • Learn to categorise your products for optimal impact

  • Learn how to merchandise products effectively for optimum sales

  • Understand how to cross-sell effectively

  • Discover intelligent tools to enhance online merchandising

  • Know what and how to implement social and search merchandising

  • Packed with case studies and practical hands-on workshops

Content Strategy and Customer Experience    Web Merchandising for Maximum Sales     Search Engine Optimisations for Web Content Writers, Publishers and Merchandisers
  • The sharing of login details or multiple user viewing per subscription, is strictly prohibited
  • Subscripton fee is per person, and entitles the subscriber to one sitting of their exam
  • Copying, distribution and sharing of the downloadable books or online materials are strictly prohibited. Doing so would be infringing the legal copyright of Digital Skills Authority Ltd, all rights reserved
  • Subscription to your online course is acceptance to start our service to you immediately. Your subscription may not be cancelled or refunded.
View Full Terms & Conditions