What is Online Merchandising?

Web Merchandising

An online merchandiser is responsible for presenting products in an e-commerce store in a way that maximises sales. The online merchandising role not only includes the presentation of the product itself to entice visitors to buy, but also the appropriate categorisation of the product and cross-selling with other products. Online merchandising is a sales discipline that takes learning from both in-store and online expertise.

In the UK and Online Merchandiser or Web Merchandiser can earn a £35 - 50K salary!

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