Online E-Commerce Course - E-Learning

 

COB Certified E-Commerce Manager E-Learning Course

The Certificate in Online Business (COB)            

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COB Certified E-Commerce Manager E-Learning Course $749

Get instant access to the online e-commerce course version of this globally recognised e-commerce certification program from The Certificate in Online Business™ (COB). Master International E-Commerce Planning and Management, Content Strategy & Customer Experience, Web Merchandising for Maximum Sales, Introduction to Digital Marketing & Advertising

  • 90-days access to around 25-hours of high-impacting interactive online lessons and workshops (compatible with Tablets, Windows & Mac PCs)
  • Downloadable low resolution Versions of the Six Official COB Certified E-Commerce Manager Course Books
  • Includes COB Exam and Certification Administration Costs
  • Exam attendance is optional and is bookable at ‘Authorised Testing Centres’ around the globe**
  • 4.5 Stars          
    Average rating: 4.5*  
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      Download Course Guide (PDF 1.7MB)»

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COB E-Commerce + E-Business Dual Track NEW: GIVE GIFT CARD  

Master the Art of Online Selling!

This valuable sales and customer-focused international e-commerce business self-study course will help you plan and implement a powerful online store and sell your products and services effectively.

Is this course for me?

The COB Certified E-Commerce Program is suitable for anyone involved in managing the implementation or the sales of an online store. This course is ideal for the following people:

  • E-Commerce Directors and Managers
  • Heads of Online
  • Web Merchandisers and Store Managers
  • Business Owners

How will I benefit?

There are a number of practical benefits to following our non-technical e-commerce management program. Here are some of them:-

  • Learn how to engage your customers to subscribe, buy and interact
  • Gain valuable tips to increase your sales and reduce costs
  • Understand and learn how to avoid the common pitfalls
  • Discover new technologies and tactics for e-commerce
  • Learn how to attract customers to your store
  • Complete high-impacting practical exercises
  • Study to become a COB Certified E-Commerce Manager

"I chose to undertake the Self-Study E-Commerce Manager course so that I could study in my own time, whilst managing my work and personal commitments. I found the course very enjoyable. The topics covered exactly what I wanted to learn across the key areas of E-Commerce Management. I gained confidence in my existing knowledge and useful insights into other areas. I would certainly recommend the course to other e-commerce professionals, especially those who have come to e-commerce through other business disciplines" Jen Dargue Web & E-Commerce Manager at AMG Group

Your course will give you the following learning:-

E-Commerce Planning

Discover how a profitable store should be implemented or improved for your business!

  • What is E-Commerce?
  • E-Commerce advantages and disadvantages
  • Why do customers buy online?
  • Online store considerations and choosing the right storefront solution
  • Developing requirements for stock, tax, shipping and accounting
  • Secure online payments - requirements pitfalls and benefits
  • Introduction to e-commerce law

Content Strategy and Customer Experience

Engage your customers to buy, subscribe and interact!

Your downloadable e-book 'Content Strategy & Customer Experience Workbook', and online lessons give you access to the following essential learning:-

  • Learn how to plan, prepare and publish engaging, marketable, valuable and accessible web site content, that will attract and retain users and customers.
  • Understand, target and engage your audiences effectively
  • Learn how to powerfully present your ideas, information and other content online to maximise sales
  • Learn optimal web writing and search engine optimisation techniques

Web Merchandising

Discover powerful techniques to merchandise your products and services to maximise sales, with the powerful online lessons and downloadable e-book 'Web Merchandising for Maximum Sales'.

Digital Marketing

Learn how to market your online store, products and services effectively to your target audience, in an engaging way.

Your downloadable e-books 'Email Marketing Best-Practice Guide' and 'Introduction to Digital Marketing & Advertising', and online lessons will give you the following essential learning:-

  • Learn how to develop your marketing plan
  • Find out what traditional marketing and digital marketing channels will work best for your business
  • The art of effective messaging
  • Introduction to digital advertising
  • Search engine marketing
  • Banner and video advertising
  • Viral and affiliate marketing
  • Email marketing
  • Introduction to social media marketing and online PR

What else?

Included with your course access are online quizzes, hands-on exercises, revision practice questions, and useful time and cost-saving templates.

How long will the course take?

The length of time it takes to complete the course, depends on each individual. The modules, exercises and books take around 25 hours to complete, with an expected total of 35 hours of total study.

The COB Certified Manager certifications are industry-developed, globally recognised qualifications.

COB stands for Certificate in Online Business™ and there are three 'Certificates in Online Business'.

Established since 2008, leading brands from all around the world send delegates on the COB Certified courses.

About the Exam

Each online course account is registered to one student only who is issued with a unique candidate number. Individuals cannot attend an exam without either attending a classroom course or purchasing the relevant self-study or e-learning course.

To ensure the authenticity of our examination process, delegates taking their exam are required to produce their unique candidate number and proof of identity.

The exam consists two practical written parts:-

  • 1hr 30 minutes hand-written question and answers - Part A
  • 1hr 30 minutes e-commerce case study - Part B
  • The pass mark is 70%

Taking the Exam

Our Authorised Testing Centre partners include universities, professional institutes and government organisations around the globe. Browse centres from the links below:

Exam Invigilation Fees - Paid direct to Authorised Testing Centre (ATC)Fees range from $75 - $250 depending on the ATC

A detailed comparison of our e-learning programs is included within our downloadable guide. Download COB Certified E-Learning Courses Guide (PDF 1.7MB)

E-Learning images

Above: Sample Screenshots of E-Learning

E-Commerce Planning and Management          Content Strategy and Customer Experience          Web Merchandising for Maximum Sales

Introduction to Digital Marketing and Advertising          Email Marketing Best-Practice Guide          Search Engine Optimisations for Web Content Writers, Publishers and Merchandisers

The above books are delivered as low resolution downloadable media. Customers wanting high-quality colour printed versions of these reference and workbooks, should choose the self-study box set version of this course
  • The sharing of login details or multiple user viewing per subscription, is strictly prohibited
  • Subscripton fee is per person, and entitles the subscriber only to purchase and book their exam using the unique candidate number provided by us
  • Copying, distribution and sharing of the downloadable books or online materials are strictly prohibited. Doing so would be infringing the legal copyright of The Certificate in Online Business Ltd, all rights reserved
  • Subscription to your online course is acceptance to start our service to you immediately. Your subscription may not be cancelled or refunded.
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