E-Business Strategy

E-Business strategy is not just for Internet Businesses.  An ebusiness strategy is essential to any organisation conducting business over the Internet.  It defines both your short-term and long-term e-business goals and involves careful and skilled planning.

E-Business strategy is part of your corporate strategy and business plan, and also interconnects with other plans including your marketing, organisational and IT strategic plans.

E-Business Strategy and planning includes the following:-

E-Business is multi-disciplinary, and therefore involves collaboration among stakeholders and experts from all relevant departments in an organisation.   Depending on the resources aand know-how available within an organisation, additional input may be required from outside experts and consultants.

In some organisations, they have a separate e-business department and in others they realise that the ‘e’ in e-business is simply part of every departments role.  However, there has to be an owner or a manager of the strategic plan, and it’s critical that they have some strategic and managerial insight of all those disciplines.


Deborah M. Collier - President - The Certificate in Online Business

Date: 6th January 2013  

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The Echo E-Strategy Methodology™ developed by our President Deborah Collier in 2007, is used by leading organisations around the globe and is taught during both COB Certified E-Business Manager Classroom & E-Learning Programs.

Article of Interest: Top 5 E-Business Predictions 2017  
  • The Certificate in Online Business
  • Become a COB Certified E-Business Manager
  • Get help with your e-business strategic plan
  • COB Cerified E-Commerce Manager Self-Study Course