Social Media Marketing & Networking Lessons
Have you discovered the power of social media marketing & neworking?
On day 4 of your COB Certified Digital Marketing Manager Program, you will master the art of using social media for business. Our social media training will help you to enhance your reputation, increase your sales, build your brand, generate advocacy and trust, and build closer relationships with your customers.
The training will deliver valuable insights into online networking using social media. You'll discover how to use a variety of social media networks and applications effectively, to maximise the benefits, avoid the pitfuls and prevent wasting time
What will you learn?
Your Social Media Game Plan™
Using expert strategic advice and tips, get started with your own Social Media Game Plan™.
- Learn how to search engine optimise your profiles, links and content
- Find out the right online networks to invest your time and energy
- Learn and develop social media ideas for your web site
- Discover how social media connects to your other marketing activities
- Understand how to generate online advocacy and leverage social media as a viral marketing channel.
Hands-On Applications Workshops
Discover at least three technologies suitable for your industry and find out how to to employ them effectively.
- Hands-on training
- Set-up and get started with social media networks
- Understand how to engage with your audience
- Complete your Social Media Game Plan
Course Navigation
Course Overview, Audience and Benefits
Targets and Objectives
Day 1 - Digital Advertising Strategy, Email Marketing & Emerging Technologies
Day 2 - Content Strategy & Customer Experience
Day 3 - Pay-Per-Click Advertising
Day 4 - Social Media Marketing & Networking
Day 5 - Review, Exercises and Exams
